University of Michigan Health System

The Department of Neurosurgery is a national leader in brain tumor care, treatment, and research. The department asked us to solve a problem – developing a communication tool that would help educate others and share stories of real life patients that have received treatment at U-M – sharing incredible stories of hope, inspiration and recovery. We strategically created this piece to be used as a handout as well as a mailer sent to other institutions nationally. The goal was to emotionally connect with audiences through thought-provoking imagery and impressive visuals, while reflecting the outstanding work and care the department offers to individuals.

Services  Branding, Print Collateral, Strategy