After recently acquiring a new location, Northville Dermatology came to Creativibe for a complete rebrand of the practice in effort to appeal to the surrounding community and position the business as an exit strategy for a retiring owner. Creativibe rebranded the practice with: logo and brand identity system, color strategy, stationery, advertising, website, signage and way finding. A comprehensive design system created a completely new feel for the practice that improved value, appeal, and patient perception.